We might be in the midst of Hulkamania 2012.
As a part of his Challenge Hulk campaign on Twitter and in an effort to promote the “Body by Vi Challenge,” Hogan made a video in which he is signing and dancing to “Born This Way” by Lady Gaga.
There is not much that can be said about this video, except that his intentions were good.
Hulk is hoping to challenge people to get in shape and is using Twitter to promote the cause.
On Friday, Hogan tweeted, “Runnin’ wild ’cause I was #bornthisway, Brother! @ladygaga http://youtu.be/SEiZEJfsjsU #ChallengeHulk HH”
The video is to represent the Body by Vi brand that promotes getting in shape with the help of their products. They give away gifts and such to entice people to join the movement.
Whether the video works as a motivational factor or not is yet to be determined.
It is a positive message and creative idea but the questionable promotion could have gone in so many other directions rather than singing and dancing to Lady Gaga.
But if people are talking about it then the message is reaching more people, successfully getting the word out to potentially achieve the Hulk’s goal to get people in shape.